CPA for artisans and local retail
Accounting support for artisans, local retail, boutiques and small businesses in France. VAT, cash flow, margins, payroll and practical day-to-day steering.
Accounting support for artisans, local retail, boutiques and small businesses in France. VAT, cash flow, margins, payroll and practical day-to-day steering.
Setting up as an artisan or opening a shop in France as a foreigner involves navigating a regulatory and tax landscape very different from the UK, US or other European countries. French social contribution rates, strict VAT registration rules, the unique auto-entrepreneur regime and the complex choice between legal structures are all areas where specialist accounting support makes a concrete difference to your bottom line and your daily operations.
France's auto-entrepreneur (now also called micro-entreprise) regime is popular for its simplicity: you pay a flat percentage of revenue as combined tax and social contributions, with no VAT collection below certain thresholds. However, it is often the wrong structure for foreign artisans or shop owners with real business ambitions.
Auto-entrepreneur suits you if:
Auto-entrepreneur does NOT suit you if:
EURL (Entreprise Unipersonnelle a Responsabilité Limitee) is a single-person limited company — essentially a one-person SARL. It:
SAS and SASU are increasingly preferred alternatives — more flexible governance, easier for foreign shareholders, and often better for growth-oriented artisans or retailers.
We help foreign artisans and shop owners model the real cost of each structure given their revenue, cost base, desired salary, and residence permit situation.
In France, VAT registration (franchise en base de TVA) is not mandatory below certain annual revenue thresholds:
Below these thresholds, you benefit from the franchise en base — you do not charge VAT on your sales and cannot recover input VAT on your purchases. For a foreign artisan or shop owner:
For foreign companies operating a French boutique or franchise location, VAT registration is almost certainly mandatory from the start. We handle French VAT registration, quarterly returns and advise on the right pricing structure.
French social contributions (cotisations sociales) are significantly higher than in most countries. For an artisan or craftsperson operating through a French company structure:
If you are a company director (gérant or president):
If you hire employees:
For non-French artisans, the transition from a home-country social system to the French system often comes as a shock. We model your total cost of activity including social contributions before you commit to a structure.
Beyond structure and VAT, French artisans and shop owners need reliable management of:
For foreign artisans and shop owners who are not fluent in French administrative processes, we provide English-language support for all of these, using digital tools (Pennylane) that give you real-time visibility into your French business finances.
France's facture électronique reform is a phased mandatory rollout:
| Company size | Obligation to RECEIVE e-invoices | Obligation to ISSUE e-invoices |
|---|---|---|
| All companies (B2B) | September 2026 | September 2026 (large) |
| Mid-sized companies | September 2026 | September 2027 |
| SMEs and micro-enterprises | September 2026 | September 2027 |
What this means in practice:
For artisans in B2C retail, the timeline is more relaxed (electronic invoicing is not mandatory for B2C sales), but the underlying accounting system must be ready.
We implement the technical solutions for our artisan and retail clients at no extra charge as part of our annual accounting package.
Background: James K. moved from Bristol to the Var in 2022 with a plan to set up a bespoke furniture workshop. He had 15 years of experience as a cabinetmaker in the UK and wanted to sell both direct to local customers and online (SHOP and Etsy). He contacted us before his installation.
Challenges:
Outcome after 18 months: Annual revenue of €68,000 (B2C local + Etsy EU + trade customers). BIC réel simplifié regime (actual expenses), net taxable profit of €31,000. Social contributions: €9,800 (TNS regime). Income tax: €4,200 (household of 2 with quotient familial). Effective rate on revenue: ~20% — competitive with the UK self-employed tax position he previously had.
For non-French nationals wishing to register as an artisan or retailer in France, here is the process:
Step 1 – Right to work verification
Step 2 – Craft qualification (artisans only)
Step 3 – Business structure choice
Step 4 – Registration and Social Security Registration at the guichet unique de l'INPI (online) creates SIRET, INSEE code, and triggers automatic URSSAF and RSI enrolment. First year social contributions are set at a provisional rate; regularisation happens in Year 2 based on actual income.
Step 5 – Bank account and accounting software A dedicated professional French bank account is not legally mandatory for auto-entrepreneurs below €10,000 revenue, but is strongly recommended for all others. We configure Pennylane or QuickBooks France from registration, so your accounting is clean from invoice one.
We manage the full registration process for foreign artisans and retailers. English correspondence throughout.
Digital accounting for artisans: we onboard all clients on Pennylane, which integrates with major French banks and invoicing tools. You access your financial data in real time from any device. Monthly bank reconciliation, quarterly TVA return preparation, and annual statutory accounts — all handled remotely with no need for in-person visits. For artisans based outside Paris, 100% digital service is available at no premium. The service covers all French administrative obligations, from registration through annual accounts.
Artisans and local retail businesses operate in a high-friction environment where margin discipline, VAT, payroll and operating cash flow matter more than accounting theory. The key is simple but consistent financial steering.
Separate sales, purchases, payroll, owner withdrawals, cash register data and bank activity early. Reliable accounting starts with reliable input.
Artisans should read margin by project or intervention. Retail businesses should read it by category, brand, season or channel.
Many cash flow issues come from calendar blindness rather than weak activity. Project the main tax and social outflows ahead of time.
Look beyond net salary and include employer cost, equipment, training time and operating impact before recruiting.
The smoother your invoicing and document flows are today, the easier the French e-invoicing transition will be tomorrow.
As revenue, payroll and risk exposure increase, the original structure may no longer be the most efficient or protective one.
Wherever you are in France, we deploy a 100% digital interface to deliver fast, highly-structured accounting and financial steering.
Samuel Hayot is a French chartered accountant and statutory auditor registered with the Paris professional bodies.
The firm is based in Paris 8 and operates with a delivery model designed for businesses located across France.
Pennylane, Dext, Silae and an automation-first setup built for visibility and speed.
Visible phone number, simple contact path, fast engagement letter and tighter qualification of the mandate.
30 complimentary minutes with Samuel Hayot to challenge your reporting and surface your priority levers.
Auto-entrepreneur works well for low-cost service activities below the revenue threshold (77,700 EUR for services). If you have significant costs, hire staff, or plan to grow beyond the threshold, EURL or SAS gives you better tax efficiency because you are taxed on profit, not turnover. Non-EU nationals should also check that their residence permit allows the auto-entrepreneur status. We model both options with real numbers before you decide.
French VAT registration becomes mandatory once your annual revenue exceeds 91,900 EUR (retail/commercial) or 36,800 EUR (services). Below these thresholds, you benefit from the franchise en base exemption — no VAT charged on sales, no input VAT recovery on purchases. Foreign companies operating a French boutique are almost always above these thresholds and must register immediately. Once the threshold is crossed mid-year, VAT applies from that date.
Cotisations sociales are France's mandatory social contributions covering health insurance, pension, family allowances and unemployment. For artisans working through EURL (TNS regime), contributions add roughly 40-45% on top of net salary. For SAS/SASU directors (assimile salarie), the rate is approximately 70-80% in combined employer and employee contributions. The annual URSSAF regularisation can create a significant one-off cash outflow if income grew unexpectedly. We model your total cost of activity including social charges.
Yes, if you are a VAT-liable business making sales to non-VAT registered clients (B2C), French law since 2018 requires you to use certified cash register software (logiciel de caisse certifie) that produces a non-falsifiable audit trail. Records must be kept for 10 years. Failing to use compliant software exposes you to a 7,500 EUR fine per non-compliant device. We advise on compliant tools and ensure your cash data integrates correctly into your accounting.
Yes, but residence permit rules are important. Non-EU nationals need either a carte de sejour autorisant l'exercice d'une activité non salariee, a passeport talent entrepreneur/innovateur, or an EU Blue Card (for certain qualifications). The business structure you choose affects which permit category is appropriate. We work with immigration specialists and can advise on the accounting and business plan requirements for residence permit applications.

Chartered Accountant, registered with the Institute of Chartered Accountants.
Regulated French accounting and audit firm based in Paris 8, built to support companies across France with a digital and decision-oriented approach.