Selling Your Business in France: M&A and Exit Advisory
Sell-side and buy-side M&A advisory in France: sale preparation, due diligence and capital-gains tax structuring for founders and SMEs. Hayot Expertise, Paris 8.
Selling Your Business in France: M&A and Exit Advisory#
Planning to sell your company, make a strategic acquisition or raise capital? Advising on the sale of a business and on M&A is a discipline of anticipation where every decision matters. Hayot Expertise, based at 58 rue de Monceau (Paris 8), supports SME and mid-cap owners through external growth projects, business transfers and capital raises. Our approach combines financial rigour, tax expertise and a qualified partner network (business lawyers, private equity funds, investment banks) to secure every stage of your transaction.
Why prepare your sale 12 to 18 months ahead?#
A successful sale is decided long before the company reaches the market: tidy up the accounts, separate what is not transferable, secure key contracts, resolve latent tax and employment risks, structure the capital-gains tax. A company that arrives prepared in front of buyers negotiates better and closes faster.
The first step is always a negotiation valuation: a reasoned price range, built with the methods detailed in our business valuation guide.
This page covers strategic advice and the M&A process (preparation, finding a counterparty, negotiation). When you need an independent, enforceable valuation report (dispute, shareholder exit, divorce, tax authority), see our dedicated business valuation service.
Who this service is for#
- Owners preparing a disposal — full or partial, who want a defensible price and a clean, well-structured sale.
- Buyers and consolidators — making a strategic acquisition and needing valuation, due diligence and financing.
- Founders raising capital — who need a credible valuation to negotiate from strength.
- Families planning a transfer — valuing shares for a gift and optimising duties with the Dutreil regime.
- Companies setting up management packages — fixing the fair-value exercise price of BSPCEs or free shares.
Valuation within the sale process#
Before approaching the market, we frame the price with a multi-criteria approach: discounted cash flows, EBITDA or ARR multiples observed on comparable transactions, restated net assets for asset-heavy structures. The goal is not a single figure but a negotiation range where every bound can be explained, and where the gaps between methods feed the argument in front of buyers.
That work then powers the whole process: the teaser, the Information Memorandum, the defence of the price in due diligence and the final adjustment (net debt, normative working capital). For an independent, enforceable valuation report signed by a chartered accountant (dispute, shareholder exit, gift, tax authority), see our business valuation in Paris engagement.
M&A advisory: sell-side and buy-side#
Whether you are on the sell-side or the buy-side, the discipline is the same: prepare thoroughly, create competition or optionality, and never negotiate without the numbers to back your position. Our mandates are deliberately hands-on — the same person who valued the business sits at the negotiating table, so nothing is lost between analysis and deal-making.
Sell-side engagement#
Selling a company must be prepared at least 12 to 18 months in advance. Our mandate covers:
- Vendor Due Diligence: preventive audit to identify and resolve friction points before the buyer discovers them (tax, employment, contractual risks)
- EBITDA normalisation: restatement of non-recurring items (above-market owner remuneration, personal expenses, non-arm's-length rents) to present a representative EBITDA
- Information Memorandum: drafting of the financial and strategic presentation (pitch deck, financial model)
- Competitive process: confidential approach to 5–15 qualified candidates to create competition and maximise price
- LOI negotiation: letter of intent, conditions precedent, exclusivity period
- Asset and liability warranty (GAP): negotiation of amounts, caps and duration
- Tax optimisation of the capital gain: contribution-exchange (Article 150-0 B ter), Dutreil regime, acquisition holding
Buy-side engagement#
- Financial modelling: acquisition business plan, synergy projections, financing plan (senior debt, mezzanine, LBO)
- Due diligences: financial, tax, employment and legal to identify risks before signing
- Acquisition structuring: choice between business assets, share acquisition or merger depending on tax implications
- Financing: preparation of bank files, search for co-investors, negotiation of credit terms
- Post-acquisition: integration of accounting systems and reporting, payroll harmonisation
Tax optimisation of the disposal#
Disposing of a French SME generates a capital gain on securities subject to the flat tax (PFU) of 31.4% (12.8% income tax + 18.6% social contributions). On a €2M disposal with an initial cost of €100K, the €1.9M gain generates €596,600 in tax. Several mechanisms can significantly reduce this:
Contribution-exchange (Article 150-0 B ter CGI)#
Before the disposal, you contribute your shares to a holding company you control. The holding then sells the shares. The capital gain is deferred as long as the holding reinvests a share of the proceeds in eligible assets: at least 70% within three years, with the reinvested assets held for five years, for disposals carried out on or after 21 February 2026 (Law no. 2026-103 of 19 February 2026), against 60% within two years previously. The deferral can be maintained indefinitely through successive reinvestments.
Dutreil regime (family transfer)#
On a family transfer (gift to your children before disposal), the Dutreil regime provides a 75% abatement on the taxable value of shares. On a €2M company, gift duty falls from ~€200,000 to ~€50,000.
Retirement abatement (Article 150-0 D ter CGI)#
If you dispose within 2 years of retirement, a fixed €500,000 abatement applies before the PFU. Tax saving: €150,000.
Crucially, all three levers must be set up before the sale — a contribution-exchange or a Dutreil gift decided after signing is worthless. This is why we insist on tax structuring 12 to 18 months ahead: the difference between a well-structured and an unstructured disposal routinely runs into the hundreds of thousands of euros on a mid-sized deal.
Preparing your company to sell: the value you build before the process#
The single biggest lever on your final price is preparation, and it starts 12 to 18 months out. A company with clean, audited accounts, formalised contracts, a management team that can run without the owner, recurring revenue and low client concentration commands a premium multiple. The same business with informal contracts, owner-dependence and latent employment risks trades 20-30% lower — for identical earnings. We run a pre-sale diagnostic, fix what can be fixed in the time available, and document everything a buyer's due diligence will probe, so the process confirms your value rather than chipping away at it.
Our method, step by step#
- Scoping and objectives — we clarify your goal (sell, buy, raise, transfer), your timeline and your constraints.
- Valuation — a multi-criteria report (DCF, multiples, net asset value) with documented, defensible assumptions.
- Preparation — vendor due diligence and EBITDA normalisation to remove friction points before a buyer finds them.
- Process — a confidential approach to qualified candidates, an information memorandum, and a competitive dynamic to maximise price.
- Negotiation — the LOI, conditions precedent, the asset-and-liability warranty, and the tax structuring of the deal.
- Closing and beyond — signing, and on a buy-side, the first-100-days integration of accounting, reporting and payroll.
Common mistakes to avoid in M&A#
- Underestimating preparation: a company with poor accounts, informal contracts or latent employment risks trades 20–30% below its intrinsic value
- Launching without a valuation: accepting the first offer without a counter-proposal backed by an independent valuation report is an expensive mistake
- Ignoring tax structuring: the disposal structure must be anticipated at least 18 months before signing to benefit from contribution-exchange or Dutreil
- A poorly negotiated GAP: can turn a successful disposal into a lengthy and costly dispute
- No competitive process: selling to a single candidate without competition invariably caps the sale price
Our fees#
| Engagement | Indicative fee (excl. VAT) |
|---|---|
| Sell-side or buy-side M&A mandate | retainer + success fee (on quote) |
| Vendor due diligence | €5,000 to €15,000 |
| Disposal tax-structuring study (contribution-exchange / Dutreil) | from €2,500 |
Need an independent valuation report before going to market? Our business valuation engagement starts at €2,500 excl. VAT (revenue < €2M).
A success fee aligns our interest with yours: we are paid more when the deal closes well. Every mandate begins with a free, confidential scoping meeting, and you receive a written engagement letter with the full fee basis before any work starts.
Why choose Hayot Expertise for your M&A transaction?#
- Multidisciplinary expertise: accounting, tax and financial advice in a single point of contact
- Qualified network: M&A lawyers, mid-market investment banks, PE funds targeting French SMEs (€1M–€50M)
- Bespoke approach: no industrialised process — each transaction receives the attention its complexity deserves
- Paris 8: our location at the heart of the Parisian business district places us at the centre of the French financial and legal ecosystem
- Strict confidentiality: all M&A mandates are governed by NDAs from day one
Frequently asked questions
How long does a business disposal take end-to-end?+
From decision to final signature, allow 12 to 18 months on average for a well-prepared SME. The preparation phase alone (audit, valuation, documentation) takes 3 to 6 months. Buyer due diligence then occupies 4 to 8 weeks. A poorly prepared company can see the transaction fail or be delayed by an additional 6 to 12 months.
How is an SME sale price calculated in 2026?+
For a services or consulting SME, the price typically ranges from 4 to 8 times normalised EBITDA. For an industrial SME, 5 to 10 times. Factors that increase the multiple: revenue recurrence, low client concentration (<20% with a single client), autonomous management team, growth >10% per year, long-term contracts. A multi-criteria valuation report lets you justify and defend the upper end of your range.
What is EBITDA normalisation and why does it matter?+
Normalisation adjusts the accounting EBITDA to reflect the true economic profitability. Non-recurring items are added back or removed: owner remuneration above or below market, rents on personally-owned premises held through an SCI, one-off charges, personal expenses run through the company. A normalised EBITDA of €500K instead of €350K can represent €750K to €1.5M more on the sale price.
What is an asset and liability warranty (GAP)?+
A GAP is a contractual commitment from the seller covering the buyer against hidden pre-disposal risks: tax reassessments, employment disputes, unprovisioned supplier warranties, etc. Duration is typically 3 to 5 years for tax risks and 1 to 3 years for commercial risks. The amount guaranteed ranges from 20 to 100% of the price depending on negotiations.
Is contribution-exchange always the right approach?+
It is optimal if you have reinvestment plans: acquiring another SME, investing in eligible VC funds (FCPR, FCPI) or property through a family SARL. If you want to extract the disposal proceeds for personal consumption quickly, the gain will be taxed at some point regardless. A personalised comparative calculation is essential.
Do you handle the search for buyers?+
Yes, within a full sell-side mandate we confidentially target and approach potential acquirers: sector trade buyers, consolidating groups, mid-market LBO funds (ticket size €2M–€50M), family offices. We build a competitive process to maximise your disposal price.
Frequently asked questions
How is the sale price of an SME set?
What are the first moves if I want to sell in 2 or 3 years?
What is the difference between an independent valuation report and a sale valuation?
How much does sell-side advisory cost?
Need expert support?
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Article written by Samuel Hayot
Chartered Accountant, registered with the Institute of Chartered Accountants. Certified Pennylane trainer.
Regulated French accounting and audit firm based in Paris 8, built to support companies across France with a digital and decision-oriented approach.
A regulated French firm built for national business demand
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Samuel Hayot is a French chartered accountant and statutory auditor registered with the Paris professional bodies.
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